Monday, December 18, 2023

Noise set to make more 'noise' as Bose invests in the company

US-based audio equipment maker Bose has acquired a minority stake in Indian wearables startup Noise as part of Noise's Series A round. Noise, which holds the second position in the overall wearables segment, aims to raise more funds. The investment figure and the quantum of stake acquired by Bose remain undisclosed. Nicholas Smith, senior vice president of strategy and business development at Bose, expressed excitement about collaborating with Noise and bringing new products to the growing market.

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